WHY WE CREATED THE MDEX

With over 4.9 billion mobile phone users today, mobile has changed the way we experience the world. And when it comes to mobile experiences, consumers have high expectations. They want fast, intuitive, and easy.

As the world’s largest mobile-focused media and digital agency, Ansible helps brands meet these expectations. But what makes a good mobile experience and how is it measured?

To find out, we launched the MDEX, the largest and most extensive global study on mobile readiness. Brands can see not only how they stack up against the competition, but also actionable ways they can improve their customers’ mobile experience. And with our recent addition of new countries within the Asia-Pacific (APAC) region, we’ve analyzed more brands and countries to offer our most comprehensive ranking yet.

A new world. A new way. Welcome to the MDEX.